Dwight Hodge

The Creative Leader

I’m a salon coach on a mission to help salon and barbershop owners, and independent stylists multiply their profits and win back their freedom.

I began my hairdresser apprenticeship at 23, and opened my first salon at 27. I had NO idea how to lead a team or scale a salon business – especially to seven figures.

I found myself where so many of my clients find themselves too:

Stressed, overwhelmed and suffering from major imposter syndrome. I was scared to lead my team (I didn’t know how). Had no structure or rhythm to how my salon ran, and profits were low or nonexistent.

Fast forward and I have build an incredible team, run multiple salons and hit 7 figures. Enjoying more freedom and flexibility over the past decade than I ever thought possible.

How did I do it? I stopped winging it and created a plan to succeed.

Inside The Freedom & Profit Club, I am handing over my step-by-step guide to YOU so you can consistently attract your dream clients, create a salon rhythm and be the confident leader you know you can be to finally hit your profit and freedom goals.

This is it, my friend

No more stress and overwhelm, no more winging it and no more doing it alone.

Let’s take that business and multiply your profits while you enjoy freedom and flexibility.

Dwight.

I Know How To Help Salon Owners & Independent Stylists Succeed

If you run a salon, barbershop, or you’re an independent stylist – The Freedom & Profit Club is for you.

Feedback

Seek It, Give It, Connect With It.

This book offers a fresh approach for leaders to increase effectiveness and improve team cohesion through the power of feedback. With practical insights, it demonstrates how a culture of feedback strengthens communication and fosters ongoing learning and development. Dwight and Shelly’s unique perspective on feedback helps leaders shift the often negative perception, unlocking opportunities for growth. If you’re looking to develop your people, create a supportive culture, and achieve effective business outcomes, this book is a must-read.

Coaching & Consulting clients

"Dwight's coaching sessions have been amazing and so resourceful as they have helped me stay motivated and set goals for myself along the way. In these sessions we have covered business strategy, targets, goals, values and so much more! I highly recommend Dwight!

Dwight is a great listener who seeks to understand where his clients are at on their journey towards goal achievement. I've found Dwight to be a great question-asker too! There are so many ways someone can pose the question "why not?" and Dwight has them by the bagful. I recommend Dwight to anyone seeking accountability and structure in order to become better leaders in whatever field they are in, business and personal.

Dwight is an insightful, knowledgeable, creative coach. He has ideas on whatever you bring up in conversation and can contribute fluidly and meaningfully. His subsequent ability to re-organise a session into notes with clarity is outstanding. Dwight will meet you where you're at as a leader and take you to where you want to go. I highly recommend getting a taste of his creative-leadership style!